A couple of months ago I decided to leave Facebook.
Let me just say I was disgusted with Facebook. It looked unorganized, to me there was no point to it.
Plus there were rumors at the time that it was stealing data from its members to sell to evil corporate empires around the world.
It was just gut instinct that made me do the final cut of the umbilical cord and float freely into a better world.
it turns out that my intuition was right. It made me feel superior to all those social media drones out there that would have a coronary if they even flickered a thought in their brain to leave the almighty social media giant.
Fast forward to today
I should be ashamed of myself to think that I could ever escape the need for Facebook.
After I left Facebook I started having trepidation. What had I done, will my business fail. Never mind the fact that it takes a thousand horses to free you from its clutches.
Facebook does not recognize the fact that you would like to delete your account. I tried but to know avail. They were kind enough to provide me with a zip file that contained all my old pictures and videos. My log-in and security information.
They just hated to see me go so much that they kept my log-in id and password. I could log-in anytime I wanted to my deleted account.
So what did I do!
When you can’t beat them, join them.
After much soul searching and listening to a number of gurus and experienced marketers on line I went back to Facebook with my tail between my legs.
Getting Serious now
According to Hootsuite.com
- Facebook is the third most visited website on the planet.
- Almost 68% of all Americans have a Facebook account.
- 88% of Facebook users access Facebook via a mobile device.
Facebook business stats
- 78% of Americans browse and get inspired by Facebook ads
- There is a saturation problem on Facebook.
- An average Facebook user clicks on 8 ads per month.
- E commerce click thru rate have tripled in the last 3 years
- The average price per ad has increased by 17% since 2018.
- According to Hubspot.com 48% of marketers think their Facebook endeavors are effective.
This is a general outlook by me but if you really are interested you can get the relevant stats here:
Facebook Page for a Small Business
When I decided to use Facebook again I started a fan page. Facebook calls it “your page”. You can have a business or personal page. I chose to start a fan page.
- Starting a fan page cost you $0.00 “nothing”
- A fan page is a business page according to Facebook.
- You have more control over your page.
- Facebook ad prices are reasonable. Please start out with only a $1.00 a day to test the waters. In fact Facebook will donate you $5.00 when you start out.
- Having a Facebook Page for Small Businesses boost you ratings in the search engines.
- Having a Facebook Page gives you a way to communicate with your targeted audience.
I have not spent any money yet. When I do I will be cautious and spend a dollar a day to start out. I will have to see some returns before I really feel comfortable.
Here is my page:
Protecting yourself from Facebook
Facebook tracks you on line. What can you do about this. I use an extension called Facebook Container. This is available on Firefox. This is a tool that lets you work with the “King of Social Media” and know that you have more control of the data that it is collecting.
Heres to Mark Zuckerberg for bringing to the world a great social site so that we all can keep in touch with each other, sell stuff and get our data sold to the highest bidder.
Like one lady said on The Onion
Love Or hate Facebook. thats up to you. One thing that I have learned from Facebook it has put itself in the position of being needed. I think that is the top reason it is so successful.
See you on Facebook
Disclosure: The content of this post are my ideas, I do not try to emulate anybody else. If I use somebody elses material I will add the link and author in the post.
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